In my next post on the gin basics, The Gin Lord (aka Rory) guest writes on his 3 rules of gin:
2017 is set to be an even bigger year for gin than 2016. If you’ve been a long time gin lover, or are just getting into it – there are some key things to remember when enjoying your favourite tipple!
Bottled at a minimum of 37.5% ABV and the predominant flavour must be juniper.“
1. You should be able to drink it neat
This way you get all the bold and intense flavours up front. This is then followed up by some of the other key botanicals.
It should be smooth, with a warming sensation as you sip it and not have that burn of a cheap spirit. Then, feel free to add tonic or something else to taste – remember, you can add it but you can’t take it away.
2. This may sound like a stupid one – but it has to taste of gin
Is it time to re-define what “Gin” is?
3. The brand
People don’t buy what you do, they buy why you do it.”